As a publicity stunt to promote the upcoming Simpsons movie, select 7-Elevens have converted to Kwik-E-Marts, completely changing their look, and selling Simpsons-related products inside.

I’ve been by this particular 7-Elev– er, Kwik-E-Mart several times, and there has always been a line around the building.  You’d think people were waiting to get into the movie.  At first I thought it was quite the investment to pour all that money into resurfacing the store, but it sure looks like it’s paying off for them.  I wonder if it will have any effect on the audience sizes when the film comes out.

I for one am stoked to see a Simpsons script with writers from the good old days.

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