I was recently catching up with the last few episodes of Mad Men. (It’s one of the coolest new shows on the air, by the way… Of all places, it’s on AMC.)  Anyway, they had a line that I thought was fantastic, so I had to write it down.  The philandering creative director at the ad agency was giving advice to his secretary, whom he had recently made a junior copywriter.  He said to her:

“Think about it, deeply, then forget it.  An idea will jump up and hit you in the face.”

So true.  Usually.

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